Cultural Assets
Cultural assets are elements of the Latinx Community that are important to retain to keep the ecosystem of the community alive.
![LB Mixer Horizontal_edited.jpg](https://static.wixstatic.com/media/d67af7_cc758202349a4a11ada7731247f55dfc~mv2.jpg/v1/crop/x_0,y_24,w_283,h_351/fill/w_316,h_392,al_c,lg_1,q_80,enc_avif,quality_auto/LB%20Mixer%20Horizontal_edited.jpg)
Legacy Businesses
Businesses registered and approved by the city as a legacy.
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Calle 24 Latino Cultural District Street signs, Discolandia, Roosevelt Tamale Parlor. Signs that represent the long history of the neighborhood and have become iconic, pictured in murals and t-shirts and hats.
![rawImage.jpg](https://static.wixstatic.com/media/d67af7_b92e2f12b3194c549ab809ab2ddd48f8~mv2.jpg/v1/crop/x_474,y_0,w_1100,h_1365/fill/w_316,h_392,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/rawImage.jpg)
Cultural Markers
We have the highest number of cultural events in the city, including: Carnaval, Día De Muertos, César Chavez Festival, Paseo Artístico, and Fiesta de las Américas .
![72765105_2642539395805411_1319197126202228736_n.jpg](https://static.wixstatic.com/media/d67af7_a4a47d2b13b1497285176bb2118bcb26~mv2.jpg/v1/crop/x_0,y_180,w_1365,h_1689/fill/w_316,h_392,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/72765105_2642539395805411_1319197126202228736_n.jpg)
Events
We have over 690 murals in the area. The largest outdoor public gallery in the country.
![IMG_5249_edited.jpg](https://static.wixstatic.com/media/d67af7_a8f9af22055d4fc3abf4d71a304a0cb8~mv2.jpg/v1/crop/x_0,y_267,w_1993,h_2466/fill/w_316,h_392,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/IMG_5249_edited.jpg)
Murals
The lowriders represent the Latinx/Chicano community. Its history in the MIssion goes back to the 70's. Visible at many events and cruising continues in the Mission.
![DSC_6985_edited.jpg](https://static.wixstatic.com/media/d67af7_6bf29ee6626e4c96955141f7d5a2550b~mv2.jpg/v1/crop/x_693,y_0,w_1615,h_2003/fill/w_316,h_392,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/DSC_6985_edited.jpg)
Lowriders
We have the highest number of Latinx businesses in the city on 12 blocks.
![DSCF1470_edited.jpg](https://static.wixstatic.com/media/d67af7_d562832912334f7991d30dfc40b3623f~mv2.jpg/v1/crop/x_238,y_0,w_1075,h_1333/fill/w_316,h_392,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/DSCF1470_edited.jpg)
Small Immigrant Businesses
![_DSC0037 (1)_edited.jpg](https://static.wixstatic.com/media/d67af7_e2ed901e180c4570926c56f4ab6fbfd6~mv2.jpg/v1/crop/x_437,y_0,w_1607,h_1993/fill/w_316,h_392,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/_DSC0037%20(1)_edited.jpg)
Vendors
We are home to nearly 100 vendors that are part of the cultural economy.
Used for vendors, events, musicians, community gatherings, dance performances and protest
![DSC_1421-2_edited.jpg](https://static.wixstatic.com/media/d67af7_9d9cb386c6a74b3eb40364ddb6f23e43~mv2.jpg/v1/crop/x_695,y_0,w_1609,h_1996/fill/w_316,h_392,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/DSC_1421-2_edited.jpg)
Open Plazas
Architectural Design Guidelines to create design that integrates buildings and storefront improvements to the character and culture of the neighborhood.
![DSCF1421_edited.jpg](https://static.wixstatic.com/media/d67af7_6baa8a1b7d244fb99b96c52e03ade311~mv2.jpg/v1/crop/x_599,y_288,w_842,h_1045/fill/w_316,h_392,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/DSCF1421_edited.jpg)
Built Environment
Places of worship and prayer for weddings, funerals, baptisms and quinceañeras
![St-peters-mural_4140_edited.jpg](https://static.wixstatic.com/media/d67af7_50ceac1622694195a080f14d82611560~mv2.jpg/v1/crop/x_142,y_0,w_435,h_540/fill/w_316,h_392,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/St-peters-mural_4140_edited.jpg)
Churches St. Peters
![_DSC0123_edited.jpg](https://static.wixstatic.com/media/d67af7_7d4bd9aef7ed4a659a9f2d3d641b17f9~mv2.jpg/v1/crop/x_610,y_0,w_1607,h_1993/fill/w_316,h_392,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/_DSC0123_edited.jpg)
Latinx Community
Advocating for affordable housing, to maintain our Latinx community
in place and avoiding displacement.